CROSBY STUDIOS IS A PARIS–NEW YORK–BASED CREATIVE PRACTICE AND CULTURAL PLATFORM FOUNDED IN 2014 BY HARRY NURIEV.

IN 2025 WITH A GLOBAL FOOTPRINT, CROSBY STUDIOS IS SHAPED BY A RADICAL VISION AND A COMMITMENT TO THE TRANSFORMISM — LAUNCHING AROUND 30 PROJECT INCLUDING FASHION RETAIL, HOSPITALITY, PRIVATE RESIDENCES, AND PRODUCT DESIGN, AS WELL AS CONTEMPORARY ART EXHIBITIONS, COLLECTIBLE OBJECTS, EDUCATIONAL AND CULTURAL PROGRAMMING. THE STUDIO IS INVOLVED IN FULL CULTURAL STORYTELLING—FROM ART DIRECTION AND EDITORIAL PHOTO SHOOTS TO IMMERSIVE ACTIVATIONS—WHERE CROSBY STUDIOS IS AN INTEGRAL PART OF THE CREATIVE AND COMMUNICATION PROCESS.

SELECTED CLIENTS INCLUDE: NIKE, BALENCIAGA, DELTA AIR LINES, BACCARAT, DOVER STREET MARKET, GUCCI, AUGUSTINUS BADER, CLIVE CHRISTIAN, CARON, AMINA MUADDI, JIMMY CHOO, ALEXANDER WANG, DELVAUX, VALENTINO, ALO, AND H&M.

HARRY NURIEV HAS PRESENTED HIS WORK AT THE LOUVRE MUSEUM, DALLAS CONTEMPORARY, DITTRICH & SCHLECHTRIEM BERLIN, SULTANA GALLERY PARIS, AND MOBILIER NATIONAL (IN PARTNERSHIP WITH THE FRENCH MINISTRY OF CULTURE). HE HAS ALSO COLLABORATED WITH ARTIST LIAM GILLICK AND ARCHITECT REM KOOLHAAS’S OMA, AND PARTICIPATED IN NUMEROUS ART AND DESIGN FAIRS IN PARIS, LONDON, MILAN, LOS ANGELES, NEW YORK, AND BEYOND.

CROSBY STUDIOS RECENTLY OPENED A GALLERY AT 8 RUE DES BEAUX-ARTS IN PARIS TO SHOWCASE HARRY NURIEV’S LATEST IDEAS AND CREATIVE RESEARCH — CONTINUALLY SUPPORTING AND SHAPING BOTH THE COMMUNITY AND THE INDUSTRY AROUND IT.

HARRY NURIEV AND THE CROSBY STUDIOS UNIVERSE ARE DRIVEN BY THE IDEA OF THE HONEST CREATIVE ACT — TO MAKE PEOPLE FEEL, AND BY THE PHILOSOPHY OF TRANSFORMISM.

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MANIFESTO OF TRANSFORMISM

BY HARRY NURIEV

TRANSFORMISM IS A WAY OF SEEING, FEELING, AND ACTING. WE LIVE IN A WORLD OVERSATURATED WITH OBJECTS, DATA, AND IDEAS. THE WORK OF EXPLORING MEDIA HAS ALREADY BEEN DONE — COLOR IN THE 18TH CENTURY, FORM IN THE 19TH, AND PHILOSOPHY IN THE 20TH. TODAY, THE TRUE CHALLENGE IS NOT INVENTION, BUT PERCEPTION. IT’S NOT A TIME FOR INNOVATION — IT’S A TIME FOR SENSITIVITY, EMPATHY, AND HONEST RESPONSE, RETHINKING AND RESHAPING WHAT WE HAVE ALREADY OVERDONE.

MY CREATIVE PROCESS BEGINS NOT WITH A BLANK CANVAS, BUT WITH THE WORLD AS IT IS. I ENTER A SPACE, A CONTEXT, A REALITY — AND I CHOOSE. I KINDLY CHOOSE WHAT RESONATES WITH ME, WHAT MOVES ME INTUITIVELY, WHAT ALREADY CONTAINS SOME VOICE — AND I TRY TO MAKE IT STRONGER. I GIVE IT NEW WEIGHT, CLARITY, PRESENCE AND POWER. I GIVE THE PIECE OR THE SPACE SOMETHING IT HAS LOST, OR SOMETHING IT NEVER KNEW IT NEEDED — SOMETHING ONCE DISPLACED, NOW RETURNED.

TRANSFORMISM IS THE ACT OF TURNING SOMETHING INTO SOMETHING ELSE — NOT BY ERASING ITS ORIGIN, BUT BY AMPLIFYING ITS ESSENCE. IT IS ABOUT GIVING A SECOND LIFE TO OBJECTS THAT HAVE LOST THEIR PLACE. IT IS ABOUT CREATING MEANING FROM WHAT OTHERS OVERLOOK. IT IS ABOUT QUESTIONING WHAT BEAUTY MEANS TODAY — AND DISCOVERING IT IN WHAT HAS BEEN IGNORED, REJECTED, OR FORGOTTEN.

IN A WORLD THAT NO LONGER NEEDS MORE THINGS, TRANSFORMISM OFFERS A GESTURE OF CARE, A TOOL FOR REFLECTION, AND AN HONEST CREATIVE ACT. RADICAL BUT FUN.

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SELECTION OF PRESS:

The New York Times,Architectural Digest,Hypebeast,Le Monde,Forbes,Vogue,Harpers Bazaar,Elle Decor,WallPaper,Interview Magazineand etc

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